{"id":56559,"date":"2022-04-07T08:00:15","date_gmt":"2022-04-07T12:00:15","guid":{"rendered":"https:\/\/businessesgrow.com\/?p=56559"},"modified":"2022-04-12T17:13:16","modified_gmt":"2022-04-12T21:13:16","slug":"content-showroom","status":"publish","type":"post","link":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/","title":{"rendered":"I just built a content showroom"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"56560\" data-permalink=\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/screen-shot-2022-03-30-at-3-46-33-pm\/\" data-orig-file=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png\" data-orig-size=\"948,762\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Screen Shot 2022-03-30 at 3.46.33 PM\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM-300x241.png\" data-large-file=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png\" class=\"aligncenter wp-image-56560\" src=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png\" alt=\"content showroom\" width=\"800\" height=\"643\" srcset=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png 948w, https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM-300x241.png 300w, https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM-100x80.png 100w, https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM-62x50.png 62w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>I have been a prolific content creator. But I have been more than steady. I have been <strong><em>effective.<\/em><\/strong><\/p>\n<p>I&#8217;ve created thousands of blog posts and podcast episodes but the problem is, after a few weeks they become buried. My very best content is difficult to find on my site unless you know exactly what you&#8217;re looking for.<\/p>\n<p>I realized that my website is a massive warehouse simply over-stuffed with information. And all this great work is not getting into the hands of the people who need it most. What I needed was a sleek content showroom that could actually display content &#8212; even older content &#8212; in the most helpful way.<\/p>\n<p>So, I built one.<\/p>\n<p>The new home page for my blog is sort of like walking into a furniture store. You don&#8217;t need to see the whole warehouse. You just want to browse some rooms that are interesting and relevant to you right now.<\/p>\n<p>The site is now live and I invite you to explore the <a href=\"https:\/\/businessesgrow.com\/blog\/\" target=\"_blank\" rel=\"noopener\">new {grow} blog content<\/a> showroom!<\/p>\n<p>It&#8217;s like a Netflix experience.<\/p>\n<ul>\n<li>You can find the most current titles at the top.<\/li>\n<li>Then you can find some of the most popular blog posts that have trended over the past few years.<\/li>\n<li>Next, you can see the most popular categories on the blog like social media strategy, content marketing, and personal branding.<\/li>\n<li>Finally, you can sort through the latest episodes of The Marketing Companion podcast.<\/li>\n<\/ul>\n<p>The category selections will be changing every week to expose some of my best work from past years.<\/p>\n<p>What do you think?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"44222\" data-permalink=\"https:\/\/businessesgrow.com\/contact\/press-inquiries\/olympus-digital-camera-4\/\" data-orig-file=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web.jpg\" data-orig-size=\"1200,900\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;1.8&quot;,&quot;credit&quot;:&quot;Irina Smirnova&quot;,&quot;camera&quot;:&quot;E-M5MarkII&quot;,&quot;caption&quot;:&quot;OLYMPUS DIGITAL CAMERA&quot;,&quot;created_timestamp&quot;:&quot;1512464827&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;75&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.0015625&quot;,&quot;title&quot;:&quot;OLYMPUS DIGITAL CAMERA&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web-300x225.jpg\" data-large-file=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web-1024x768.jpg\" class=\"alignleft wp-image-44222 lazy-loaded\" src=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web-300x225.jpg\" sizes=\"(max-width: 249px) 100vw, 249px\" srcset=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web-300x225.jpg 300w, https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web-1024x768.jpg 1024w, https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web-67x50.jpg 67w, https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web.jpg 1200w\" alt=\"Keynote speaker Mark Schaefer\" width=\"249\" height=\"187\" data-attachment-id=\"44222\" data-permalink=\"https:\/\/businessesgrow.com\/contact\/press-inquiries\/olympus-digital-camera-4\/\" data-orig-file=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web.jpg\" data-orig-size=\"1200,900\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;1.8&quot;,&quot;credit&quot;:&quot;Irina Smirnova&quot;,&quot;camera&quot;:&quot;E-M5MarkII&quot;,&quot;caption&quot;:&quot;OLYMPUS DIGITAL CAMERA&quot;,&quot;created_timestamp&quot;:&quot;1512464827&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;75&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.0015625&quot;,&quot;title&quot;:&quot;OLYMPUS DIGITAL CAMERA&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web-300x225.jpg\" data-large-file=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2018\/01\/PC050070_xp_web-1024x768.jpg\" data-lazy-type=\"image\" data-src=\"\/wp-content\/uploads\/2018\/01\/PC050070_xp_web-300x225.jpg\" data-srcset=\"\" \/><em>Mark Schaefer is the executive director of Schaefer Marketing Solutions. He is the author of some of the world\u2019s bestselling\u00a0<a href=\"https:\/\/businessesgrow.com\/social-media-marketing-books\/\" target=\"_blank\" rel=\"noopener noreferrer\">digital marketing books<\/a><\/em><em>\u00a0and is an acclaimed\u00a0<a href=\"https:\/\/businessesgrow.com\/social-media-speaker\/\" target=\"_blank\" rel=\"noopener noreferrer\">keynote speaker<\/a>, college educator, and business consultant. \u00a0<a href=\"https:\/\/businessesgrow.com\/podcast-the-marketing-companion-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Marketing Companion podcast<\/a>\u00a0is among the top business podcasts in the world.\u00a0<a href=\"https:\/\/businessesgrow.com\/contact\/\" target=\"_blank\" rel=\"noopener noreferrer\">Contact Mark<\/a>\u00a0to have him speak to your company event or conference soon.<\/em><\/p>\n<p><em>Follow Mark on\u00a0<a href=\"https:\/\/twitter.com\/markwschaefer\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>,\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/markwschaefer\/\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a>,\u00a0<a href=\"https:\/\/www.youtube.com\/channel\/UCHeqwN52RM7GIrKEE5INpng\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>, and\u00a0<a href=\"https:\/\/www.instagram.com\/markwschaefer\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a>. Discover his\u00a0<a href=\"https:\/\/rally.io\/creator\/RISE\/\" target=\"_blank\" rel=\"noopener\">$RISE create community.<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most!<\/p>\n","protected":false},"author":36,"featured_media":56560,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1686,80,26,3113,664],"tags":[1682,125,3121,350],"class_list":["post-56559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-ignition-strategy","category-content-marketing","category-innovation","category-trending","category-writing-best-practices","tag-content-ignition","tag-content-marketing-2","tag-content-showroom","tag-mark-schaefer"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>I just built a content showroom - Schaefer Marketing Solutions: We Help Businesses {grow}<\/title>\n<meta name=\"description\" content=\"My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most! My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"I just built a content showroom - Schaefer Marketing Solutions: We Help Businesses {grow}\" \/>\n<meta property=\"og:description\" content=\"My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most! My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/\" \/>\n<meta property=\"og:site_name\" content=\"Schaefer Marketing Solutions: We Help Businesses {grow}\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mark.schaefer3\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-07T12:00:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-12T21:13:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png\" \/>\n\t<meta property=\"og:image:width\" content=\"948\" \/>\n\t<meta property=\"og:image:height\" content=\"762\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Mark Schaefer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@markwschaefer\" \/>\n<meta name=\"twitter:site\" content=\"@markwschaefer\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark Schaefer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/\"},\"author\":{\"name\":\"Mark Schaefer\",\"@id\":\"https:\/\/businessesgrow.com\/#\/schema\/person\/bd5b139cb8e2663f2470c39139f38cf3\"},\"headline\":\"I just built a content showroom\",\"datePublished\":\"2022-04-07T12:00:15+00:00\",\"dateModified\":\"2022-04-12T21:13:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/\"},\"wordCount\":345,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/businessesgrow.com\/#\/schema\/person\/3b5f6de15720b8add2adc203fdd5bd16\"},\"image\":{\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png\",\"keywords\":[\"content ignition\",\"content marketing\",\"content showroom\",\"mark schaefer\"],\"articleSection\":[\"Content Ignition Strategy\",\"Content Marketing\",\"innovation\",\"Trending\",\"Writing best practices\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/\",\"url\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/\",\"name\":\"I just built a content showroom - Schaefer Marketing Solutions: We Help Businesses {grow}\",\"isPartOf\":{\"@id\":\"https:\/\/businessesgrow.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png\",\"datePublished\":\"2022-04-07T12:00:15+00:00\",\"dateModified\":\"2022-04-12T21:13:16+00:00\",\"description\":\"My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most! My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most!\",\"breadcrumb\":{\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#primaryimage\",\"url\":\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png\",\"contentUrl\":\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png\",\"width\":948,\"height\":762},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/businessesgrow.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"I just built a content showroom\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/businessesgrow.com\/#website\",\"url\":\"https:\/\/businessesgrow.com\/\",\"name\":\"Schaefer Marketing Solutions: We Help Businesses {grow}\",\"description\":\"Rise Above the Noise.\",\"publisher\":{\"@id\":\"https:\/\/businessesgrow.com\/#\/schema\/person\/3b5f6de15720b8add2adc203fdd5bd16\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/businessesgrow.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\/\/businessesgrow.com\/#\/schema\/person\/3b5f6de15720b8add2adc203fdd5bd16\",\"name\":\"Mark Schaefer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/07\/mark-schaefer-logo.png\",\"url\":\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/07\/mark-schaefer-logo.png\",\"contentUrl\":\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/07\/mark-schaefer-logo.png\",\"width\":776,\"height\":118,\"caption\":\"Mark Schaefer\"},\"logo\":{\"@id\":\"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/07\/mark-schaefer-logo.png\"},\"description\":\"Mark W. Schaefer is a globally-recognized blogger, speaker, educator, business consultant, and author who blogs at {grow} \u2013 one of the top marketing blogs of the world. He teaches graduate marketing classes at Rutgers University and has written four best-selling books including \\\"The Tao of Twitter\\\" (the best-selling book on Twitter in the world) and \\\"Return On Influence,\\\" which was named one of the top business titles of the year by the American Library Association. His latest book is called \\\"Social Media Explained: Untangling the World\u2019s Most Misunderstood Business Trend\\\"\",\"sameAs\":[\"http:\/\/markwschaefer.wpengine.com\",\"https:\/\/www.facebook.com\/mark.schaefer3\",\"https:\/\/www.instagram.com\/markwschaefer\/\",\"https:\/\/www.linkedin.com\/in\/markwschaefer\",\"https:\/\/www.pinterest.co.uk\/markwschaefer\/\",\"https:\/\/x.com\/markwschaefer\",\"https:\/\/www.youtube.com\/user\/MWSchaefer\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/businessesgrow.com\/#\/schema\/person\/bd5b139cb8e2663f2470c39139f38cf3\",\"name\":\"Mark Schaefer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/d23c7e0433f0c08dddf3e6fdb7b069f096b34c919520f8a44eb6a5b1aebda455?s=96&r=r\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d23c7e0433f0c08dddf3e6fdb7b069f096b34c919520f8a44eb6a5b1aebda455?s=96&r=r\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d23c7e0433f0c08dddf3e6fdb7b069f096b34c919520f8a44eb6a5b1aebda455?s=96&r=r\",\"caption\":\"Mark Schaefer\"},\"sameAs\":[\"http:\/\/markwschaefer.wpengine.com\",\"https:\/\/x.com\/markwschaefer\"],\"url\":\"https:\/\/businessesgrow.com\/author\/mark\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"I just built a content showroom - Schaefer Marketing Solutions: We Help Businesses {grow}","description":"My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most! My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/","og_locale":"en_GB","og_type":"article","og_title":"I just built a content showroom - Schaefer Marketing Solutions: We Help Businesses {grow}","og_description":"My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most! My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most!","og_url":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/","og_site_name":"Schaefer Marketing Solutions: We Help Businesses {grow}","article_publisher":"https:\/\/www.facebook.com\/mark.schaefer3","article_published_time":"2022-04-07T12:00:15+00:00","article_modified_time":"2022-04-12T21:13:16+00:00","og_image":[{"width":948,"height":762,"url":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png","type":"image\/png"}],"author":"Mark Schaefer","twitter_card":"summary_large_image","twitter_creator":"@markwschaefer","twitter_site":"@markwschaefer","twitter_misc":{"Written by":"Mark Schaefer","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#article","isPartOf":{"@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/"},"author":{"name":"Mark Schaefer","@id":"https:\/\/businessesgrow.com\/#\/schema\/person\/bd5b139cb8e2663f2470c39139f38cf3"},"headline":"I just built a content showroom","datePublished":"2022-04-07T12:00:15+00:00","dateModified":"2022-04-12T21:13:16+00:00","mainEntityOfPage":{"@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/"},"wordCount":345,"commentCount":0,"publisher":{"@id":"https:\/\/businessesgrow.com\/#\/schema\/person\/3b5f6de15720b8add2adc203fdd5bd16"},"image":{"@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#primaryimage"},"thumbnailUrl":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png","keywords":["content ignition","content marketing","content showroom","mark schaefer"],"articleSection":["Content Ignition Strategy","Content Marketing","innovation","Trending","Writing best practices"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/","url":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/","name":"I just built a content showroom - Schaefer Marketing Solutions: We Help Businesses {grow}","isPartOf":{"@id":"https:\/\/businessesgrow.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#primaryimage"},"image":{"@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#primaryimage"},"thumbnailUrl":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png","datePublished":"2022-04-07T12:00:15+00:00","dateModified":"2022-04-12T21:13:16+00:00","description":"My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most! My website is over-stuffed. So I needed a content showroom to get my work in the hands of those who need it most!","breadcrumb":{"@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#primaryimage","url":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png","contentUrl":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png","width":948,"height":762},{"@type":"BreadcrumbList","@id":"https:\/\/businessesgrow.com\/2022\/04\/07\/content-showroom\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/businessesgrow.com\/"},{"@type":"ListItem","position":2,"name":"I just built a content showroom"}]},{"@type":"WebSite","@id":"https:\/\/businessesgrow.com\/#website","url":"https:\/\/businessesgrow.com\/","name":"Schaefer Marketing Solutions: We Help Businesses {grow}","description":"Rise Above the Noise.","publisher":{"@id":"https:\/\/businessesgrow.com\/#\/schema\/person\/3b5f6de15720b8add2adc203fdd5bd16"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/businessesgrow.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":["Person","Organization"],"@id":"https:\/\/businessesgrow.com\/#\/schema\/person\/3b5f6de15720b8add2adc203fdd5bd16","name":"Mark Schaefer","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/07\/mark-schaefer-logo.png","url":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/07\/mark-schaefer-logo.png","contentUrl":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/07\/mark-schaefer-logo.png","width":776,"height":118,"caption":"Mark Schaefer"},"logo":{"@id":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/07\/mark-schaefer-logo.png"},"description":"Mark W. Schaefer is a globally-recognized blogger, speaker, educator, business consultant, and author who blogs at {grow} \u2013 one of the top marketing blogs of the world. He teaches graduate marketing classes at Rutgers University and has written four best-selling books including \"The Tao of Twitter\" (the best-selling book on Twitter in the world) and \"Return On Influence,\" which was named one of the top business titles of the year by the American Library Association. His latest book is called \"Social Media Explained: Untangling the World\u2019s Most Misunderstood Business Trend\"","sameAs":["http:\/\/markwschaefer.wpengine.com","https:\/\/www.facebook.com\/mark.schaefer3","https:\/\/www.instagram.com\/markwschaefer\/","https:\/\/www.linkedin.com\/in\/markwschaefer","https:\/\/www.pinterest.co.uk\/markwschaefer\/","https:\/\/x.com\/markwschaefer","https:\/\/www.youtube.com\/user\/MWSchaefer"]},{"@type":"Person","@id":"https:\/\/businessesgrow.com\/#\/schema\/person\/bd5b139cb8e2663f2470c39139f38cf3","name":"Mark Schaefer","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/d23c7e0433f0c08dddf3e6fdb7b069f096b34c919520f8a44eb6a5b1aebda455?s=96&r=r","url":"https:\/\/secure.gravatar.com\/avatar\/d23c7e0433f0c08dddf3e6fdb7b069f096b34c919520f8a44eb6a5b1aebda455?s=96&r=r","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d23c7e0433f0c08dddf3e6fdb7b069f096b34c919520f8a44eb6a5b1aebda455?s=96&r=r","caption":"Mark Schaefer"},"sameAs":["http:\/\/markwschaefer.wpengine.com","https:\/\/x.com\/markwschaefer"],"url":"https:\/\/businessesgrow.com\/author\/mark\/"}]}},"jetpack_featured_media_url":"https:\/\/businessesgrow.com\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-30-at-3.46.33-PM.png","jetpack_shortlink":"https:\/\/wp.me\/p7DMUa-eIf","jetpack-related-posts":[{"id":31816,"url":"https:\/\/businessesgrow.com\/2015\/01\/04\/content-ignition\/","url_meta":{"origin":56559,"position":0},"title":"Beyond Content Shock: The defining trend of 2015 is Content Ignition","author":"Mark Schaefer","date":"January 4, 2015","format":false,"excerpt":"In an era of increasing information density, marketers must look toward content ignition as primary strategy","rel":"","context":"In &quot;Content Ignition Strategy&quot;","block_context":{"text":"Content Ignition Strategy","link":"https:\/\/businessesgrow.com\/category\/content-ignition-strategy\/"},"img":{"alt_text":"content ignition","src":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/01\/ignition1.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/01\/ignition1.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/01\/ignition1.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":53263,"url":"https:\/\/businessesgrow.com\/2021\/03\/04\/rant\/","url_meta":{"origin":56559,"position":1},"title":"A rant: Marketing means rolling up your sleeves and doing something","author":"Mark Schaefer","date":"March 4, 2021","format":false,"excerpt":"A rant ... Marketing needs to be more than tricking a person to click on a link.","rel":"","context":"In &quot;Artificial Intelligence&quot;","block_context":{"text":"Artificial Intelligence","link":"https:\/\/businessesgrow.com\/category\/artificial-intelligence\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2021\/02\/Screen-Shot-2021-02-28-at-6.27.22-PM.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2021\/02\/Screen-Shot-2021-02-28-at-6.27.22-PM.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2021\/02\/Screen-Shot-2021-02-28-at-6.27.22-PM.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2021\/02\/Screen-Shot-2021-02-28-at-6.27.22-PM.png?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":34292,"url":"https:\/\/businessesgrow.com\/2015\/07\/21\/promote-your-content\/","url_meta":{"origin":56559,"position":2},"title":"How to promote your content without being spammy","author":"Mark Schaefer","date":"July 21, 2015","format":false,"excerpt":"It can be a challenge finding a way to promote your content without appearing spammy. Here are 10 actionable ideas from the new book The Content Code","rel":"","context":"In &quot;Content Ignition Strategy&quot;","block_context":{"text":"Content Ignition Strategy","link":"https:\/\/businessesgrow.com\/category\/content-ignition-strategy\/"},"img":{"alt_text":"promote your content","src":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/07\/promote-content-300x228.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":32965,"url":"https:\/\/businessesgrow.com\/2015\/03\/24\/marketing-truths\/","url_meta":{"origin":56559,"position":3},"title":"Three marketing truths for an information dense world","author":"Mark Schaefer","date":"March 24, 2015","format":false,"excerpt":"This is arguably the most difficult time to be in marketing. We need new marketing truths to work through information density.","rel":"","context":"In &quot;Content Ignition Strategy&quot;","block_context":{"text":"Content Ignition Strategy","link":"https:\/\/businessesgrow.com\/category\/content-ignition-strategy\/"},"img":{"alt_text":"marketing truths","src":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/03\/wall.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/03\/wall.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/03\/wall.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":32971,"url":"https:\/\/businessesgrow.com\/2015\/03\/25\/book-publishing\/","url_meta":{"origin":56559,"position":4},"title":"Four reasons why traditional book publishing is dying (and what&#8217;s next)","author":"Mark Schaefer","date":"March 25, 2015","format":false,"excerpt":"A discussion of a new book publishing model and a behind the scenes look at The Content Code","rel":"","context":"In &quot;Community-building&quot;","block_context":{"text":"Community-building","link":"https:\/\/businessesgrow.com\/category\/community-building\/"},"img":{"alt_text":"book publishing","src":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/03\/printing-press.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/03\/printing-press.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/03\/printing-press.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/03\/printing-press.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":33216,"url":"https:\/\/businessesgrow.com\/2015\/04\/23\/ignite-content\/","url_meta":{"origin":56559,"position":5},"title":"Change the Channel to Ignite Content","author":"Grow Community","date":"April 23, 2015","format":false,"excerpt":"By Jeffrey Slater, {grow} Community Member After reading Mark\u2019s new book, The Content Code,\u00a0I became inspired to think about how I could ignite content on my blog where I provide marketing advice and coaching to small businesses. Could I use some of the book's principles to get my work to\u2026","rel":"","context":"In &quot;Case studies&quot;","block_context":{"text":"Case studies","link":"https:\/\/businessesgrow.com\/category\/case-studies\/"},"img":{"alt_text":"changingthechannel","src":"https:\/\/i0.wp.com\/businessesgrow.com\/wp-content\/uploads\/2015\/04\/changingthechannel.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/posts\/56559","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/comments?post=56559"}],"version-history":[{"count":2,"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/posts\/56559\/revisions"}],"predecessor-version":[{"id":56682,"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/posts\/56559\/revisions\/56682"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/media\/56560"}],"wp:attachment":[{"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/media?parent=56559"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/categories?post=56559"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessesgrow.com\/wp-json\/wp\/v2\/tags?post=56559"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}